Walmart is considering partnering with Capital One to offer co-branded credit cards. This would mean a move from its current partner, Synchrony:
“Co-brand and private label credit cards are a lucrative business for banks and retailers seeking to monetize a cardholder’s loyalty to a certain brand or store. The Walmart card is the largest program in the U.S. up for renegotiation between this year and next year, according to analysts at Susquehanna Financial Group.“
P.S. Walmart seeks supplier relationships at just about every aspect of its business. Schedule an appointment with one of 8th & Walton’s specialists today to learn what you’ll need to do to partner with Walmart.