Walmart is upgrading, and localizing, its adult beverage selection:
“‘We actually localize our assortment down to the store level,’ Fremstad said. From consumer research, Walmart has learned the importance of carrying beers from shoppers’ neighborhood breweries in its stores.”
P.S. Walmart understands the importance of meeting the changing expectations of consumers. If you are trying to navigate the “new” Walmart, know that 8th & Walton’s experts can help. Book a consultation today.