CPG brands are actively working to improve their product packaging, making it more sustainable and functional:
“While 85 percent of respondents said that they had been working toward changing packaging materials to make them more recyclable, there were other significant trends in the packaging landscape discussed in the study which all require investment in innovation. CPG companies have made moves into easier-to-open packaging (57 percent), single-serve packaging (51 percent) and packaging with different formats, printing and textures to match the new, premium products that they contain.”
P.S. Walmart is committed to sustainability and asks suppliers to participate in green initiatives. If you need help making sense of all this, our experts stand ready to help. Book an appointment today.