Suppliers Compete for Retailers’ Favor — SupplyChainDive.com

Suppliers aren’t just competing for consumer business, they are also competing for favorable relationships with retailers. The playing field? Supply chain logistics:

“Suppliers that exceed retailers’ expectations will ‘have the opportunity get ahead of their rivals by capturing market share in increasingly important online channels and securing preferred-supplier status with major customers,’ according to McKinsey.”

P.S. Your competitors are racing to capture Walmart’s attention. Are you? Book a consultation today with one of our experts.

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