Reports: No Amazon Supplier Purge —

Photo Credit: Wvfunnyman via Wikimedia Commons cc

Recent rumors that Amazon was “purging” suppliers and forcing them to sell on Amazon’s marketplace may have been the result of a misunderstanding:

“David Hutchinson, the national director of paid platform merchandising at digital agency iProspect, told AdWeek that Amazon’s lack of clear communication did not help with the panic.”

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