How Prime Day Impacts Retail — Forbes.com

Forbes offers an analysis of how Prime Day has impacted retail:

“Prime Day, when the world’s largest retailer offers Prime subscribers thousands of items at reduced prices, is the gift that keeps on giving for shoppers: Many major chains, from Target to Walmart, have countered with their own ‘Black Friday in July’ sales. EBay has launched a ‘Summer Brand Outlet’ microsite that includes “Hot Deals for Hot Days” through July 22, and a “Crash Sale” on July 15.”

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