Gift-Givers Praise Walmart Ads — Fast Company

Consumers praise Walmart’s ad campaigns as an aid to making gift choices:

“A new survey of 1,000-plus American consumers found that 64% said Walmart offers the best advertising to help them decide which gifts to buy, which is slightly better than the 61% who said the same of Amazon. That’s a pretty key sales skill at a time when consumers are faced with endless choices. Target, Best Buy, and Macy’s rounded out the top five retailers on the survey.”

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