Consumers Concerned About Counterfeit Goods — RetailDive.com

An increase in online shopping has also led to an increase in concern about purchasing counterfeit goods:

“The report also highlighted online shoppers’ quality concerns. Per the report, 68% of U.S. consumers are worried that there might be more counterfeit or poor-quality products sold online as a result of the pandemic, but 45% of respondents said they were unaware of product counterfeiting.”

P.S. Everyone needs to do their part to ensure that consumers are able to access high-quality goods while shopping online. Want to improve your sales? Get in touch with us today to schedule a consultation with one of our experts.

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