Cold Cereal Makes a Comeback —

After years of stagnation and loss of market share, cold cereal is making a comeback:

“Post Consumer Brands segment profit increased 11% to $92.4 million on net sales of $507.9 million, up 11% from the year-ago period. An increase in volumes benefited from consumer pantry loading and increased at-home consumption as a result of the pandemic, as well as new product introductions, private label distribution gains and promotional and merchandising support.”

P.S. Consumer preferences can change quickly. Do you have a nimble supply chain that can respond appropriately? 8th & Walton can help. Get in touch with us today to schedule a consultation.

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