Bonobos Introduces Women’s Line — RetailDive.com

Photo Credit: Elvert Barnes Flickr via Compfight cc

Bonobos has debuted a women’s line in conjunction with its Women’s History Month campaign:

“The campaign, which launched Monday, also heralds in the first women’s collection for the men’s brand built on chinos. The five-piece collection includes two shirts, two shirt dresses and a jumpsuit all modeled after its popular Riviera print. Forty percent of the proceeds will be donated to Promundo, a Brazilian organization that helps educate men and boys about gender equality and violence prevention.”

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